Email Marketing
Energize your advertising strategies with Internet or online marketing. Effective marketing is the lifeline or any company and makes potential customers and clients aware of your products or services.
Email marketing is an integral part of any website for effective promotion of products and services. Email marketing enables you to send information directly to the consumer without the intervention of middle people or agencies.
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Why not stick to the traditional catalogs, brochures, billboards and ads? Why email marketing? The advantages of email marketing are many:
- Enables instant direct commercial communication
- Responses are easily traceable and measurable
- Enhances relationship with customers
- Improves customer loyalty and repeat business
- It is much cheaper to get and existing customer to buy from you again, than it is to buy a new customer
- No limit for new contacts
- Selective personal contacts
- Targeted business contacts
Northern Star Design is fully conversant with the tricks and trade of email marketing strategies to give you a thorough insight into the benefits of email marketing.
If you already have an email database, then we can export that database for use with our powerful email marketing software. If you don't have an email database, we can build one for you that targets your market.
The price is $50.00 per newsletter. Usually there is introductory e-mail newsletter for your existing clients and new potential customers. After an e-mail database is established a monthly newsletter is recommended.
We will work with you to formulate the design for the email campaign - including the most important factor of all - the heading! A good heading will increase your opening rates (that's the % of recipients who actually open your email) enormously.
The metrics that we will report to you about each email campaign include:
- Number (and %) of emails sent out
- Number (and %) of bounce backs (where the email address failed)
- Number (and %) of emails opened
- Number (and %) of each link that is clicked on (the email will have multiple links, so this will identify which links were most successful)
- Number (and %) of visits to your landing page
So, go green by implementing a paper-free form of Internet marketing with expert guidance from the email marketing specialists at Northern Star Design. Contact us today for a discussion of your email marketing needs and our fixed price quotes.